Guerrilla Advertising

Unexpected, unmissable moments that cut through the ordinary and get people talking - fast, smart and loud.

Guerrilla Advertising campaign

Guerrilla advertising is about doing something people don’t expect. It takes your brand out of the usual advertising spaces and puts it somewhere it can interrupt the everyday, creating a moment people notice, talk about and hopefully share.

From projections and street-level stunts to unusual installations and mobile formats, the creative possibilities are wide open. The best ideas feel like they’ve appeared out of nowhere, while still being carefully planned around the right audience and location.

Guerrilla marketing is particularly effective when you want to create a bit of noise around a launch, event or campaign and give people something worth talking about. We handle the planning and practical side too, including permissions, logistics, risk management and execution, so the idea can be bold without becoming a headache.

  • Hyper-local site selection with footfall and mobility data
  • Unexpected formats: stencils, projections, wild posting, ad bikes
  • 3D ad-vans, sampling carts and digital ad walkers
  • Permissions, compliance and risk-managed street execution
  • Content capture designed in from day one

Work that earns attention

Branded guerrilla advertising van on a city street
Ad vans
Guerrilla advertising bikes in an urban centre
Ad bikes
Wild posting and flyposting in Shoreditch, London
Flyposting
Legal flyposting boards with layered campaign posters
Legal flyposting

Ready to make some noise?

Tell us about the campaign - audience, locations, timings and budget. We'll build you a free tailored media plan.

What do you need?

No obligation - tell us about the campaign and we'll build a free tailored media plan.